This suite of logos was designed for a contracting & custom home company. There are two variations that serve distinct functions within the company.
The Oak Leaf design, which showcases the bend of the French Broad River as it flows through Pisgah Forest, functions as the primary logo. The white oak leaf was chosen due to its abundance in western North Carolina as well as its status as a preferred high-end material in the construction of homes. This design is crisp and identifiable, and is utilized for smaller scale or more formal purposes such as business cards, email signatures, etc.
The secondary logo is highly illustrative and is employed as a decorative stamp, adding some flair to work vehicles, merchandise, and stickers. Both variations are paired with the same logotype to increase brand recognition and create cohesion amongst the various usages.
- Oak Leaf Logo -
(Primary variant shown at top of page)
- Woodblock Logo -