Sadie Tynch - Wye Hill Brewing

Oldfield

2021 Semi-finalist in the NC Brewer's Guild annual label art competition

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When There Are Nine

"This craft beer label by Sadie Tynch reads like a page out of a farmer’s almanac or an exhibit you’d find in a nature museum. It’s gorgeous, evoking the flora and fauna used to make this beer." -Grace Lee-Weitz, The 16 Most Insane Craft Beer Labels from North Carolina Breweries in 2023, Hop Culture & Untappd

Semi-finalist in the 2023 NC Brewer's Guild annual label art competition.

Click an image to view the full project and read about the story of this label

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Sweet Life

Special edition label featured at Live After 5 in Raleigh, NC, a free concert series put on by the Downtown Raleigh Alliance.

Click an image to be directed to the Downtown Raleigh Alliance website

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A Million Miles / Series

This is a 3-edition series of miso fruited goses with art inspired by 1970's sci-fi novel cover art. The order of release was Blue, Red, then Green and the visual style has a clear developmental arc, as do the brews themselves.

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acres / Series

This is a 3-edition series of corn cream ales, released in the order they are shown below. The first edition, Acres & Acres, set the tone for typography and the cel-shading style, though it came before the brewery's rebrand. Red and Green Acres were adapted to showcase the special type of corn used in each brewing process.

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ENDLESS SHIFTING LABYRINTH / Series

This is a 2-part series of whiskey barrel-aged imperial stouts. The flavors are deep and complex, like a twisting labyrinth. The second edition, Labyrinth Double Barrel, is an even richer, more luxurious version that includes foil and embossing on the concentric ouroboroi.

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Parliament of Birds

This beer was brewed in collaboration with Fullsteam Brewing in Durham, NC. Wye Hill Brewing's mascot is an owl and Fullsteam's is a sparrow, hence the tongue-in-cheek title. I created the portrait in Procreate and the rest of the label was assembled by the designer at Fullsteam.

I was tasked with creating the primary visual asset so I did several test paintings to practice the style. As an oil painter, I chose to follow a similar process to what I would execute with real paint, a sincerity which leans into the dry humor of the concept.

First test painting

Second test painting

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Wye Hill Brewing

First test painting

Second test painting

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